What it does
Blog Outliner researches your topic, analyses the intent behind the target keyword, and produces a complete post outline that covers the topic comprehensively without padding. Each H2 section has a stated purpose, a target word count, and 3–5 supporting points. H3 sub-sections are used where depth is required. The intro block includes a hook angle recommendation and a clear value proposition statement.
The outline includes inline SEO guidance — where to naturally place the primary keyword, which secondary terms should appear in H2 headings, and a suggested meta description. It also flags content gaps based on common questions around the topic (sourced from the "People Also Ask" space) so your post answers what readers are actually searching for.
How to install
npx skills add user/blog-outliner
The command fetches the skill definition, validates the schema, and registers it with your Claude Code environment. No global npm packages are installed. The skill is stored in your project's .claude/skills/ directory.
How to use
Provide your topic and target keyword and ask Claude to generate the outline:
Outline a blog post about: [topic] targeting keyword: [keyword]
Claude will analyse search intent and return a structured outline. A typical output looks like this:
## Hook (intro angle: contrarian stat + promise) Target: 120 words | Place primary keyword in first 100 words ## H2: Section Title (target: 350 words) Purpose: Establish the problem / build urgency ### H3: Sub-point one ### H3: Sub-point two ## H2: Section Title (target: 400 words) Purpose: Core solution / main value delivery
Configuration
You can adjust the output with natural language follow-up prompts:
# Switch to listicle format Make this a listicle format instead # Add competitive research Add a competitor gap analysis section # Adjust audience Target a technical developer audience
Tip: Pair Blog Outliner with SEO Content Writer for a complete pipeline — outline first, then expand each section with targeted prose. The word count targets in the outline feed directly into the writer's per-section goals.
Related skills
Use Blog Outliner alongside SEO Content Writer to expand your outline into a full draft. Pair with Ad Copywriter to write promotional copy for the same topic, or Newsletter Writer to repurpose key sections into an email edition.